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Julythirty Co. Invests in Actively Black, Elevating Purpose-Driven Athleisure

Updated: Mar 17

We are excited to announce that Julythirty Co. has made a investment in Actively Black, a premium athleisure brand dedicated to empowering Black communities and redefining excellence in sportswear. This investment underscores our commitment to supporting purpose-driven companies that blend innovation, culture, and impact.


Why Actively Black?


Founded by former professional basketball player Lanny Smith, Actively Black stands out for its mission to provide high-quality, performance-focused apparel while reinvesting in the Black community. The brand goes beyond fashion by promoting representation, empowerment, and wellness.


A Shared Vision


At Julythirty Co., we love brands that combine innovation with purpose. Actively Black’s commitment to uplifting communities and fostering cultural pride aligns perfectly with what we stand for. We’re proud to support their mission and contribute to their growth.


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